Our Latest Poster Campaign – A Valentine for Homeless Animals
2012 ADOPTION PSA POSTERS
Launching as Rational Animal’s Valentine for Homeless Animals, this poster advocates for adopting pets from NYC shelters and rescue organizations. Please check out our adoption section to begin the search for your new best friend — or help a friend or family member give a needy animal a new, loving home.
With so many wonderful dogs and cats being abandoned for no fault of their own, Rational Animal created the “I Love You” Valentine poster reminding New Yorkers to adopt their next dog or cat from any of the hundreds of shelters, rescue organizations, or breed rescue groups in and around New York City.
The posters began on February 13 and ran through mid March on 75 phone kiosks on the streets of NYC.
Join our Facebook page to see a list of all phone booth kiosks in Manhattan, Brooklyn, and Queens that displayed our “I Love You” adoption posters. And we want to get them to more placements around the city to promote adoption!
If you can help out with finding pro bono ad space or would like to get involved some other way, please contact ckistler@rational-animal.org.
Rational Animal creates custom posters like these for communities nationwide. To order one for your community contact info@rational-animal.org.
2008-09 TV SPOTS
Each series of PSAs are available for order and airing on your local news stations! We will tag these commercials with your organizations name and website. The cost per series is only $250. Contact info@rational-animal.org.
These two series of 30-second PSAs are produced by the best creative teams in the field. They use humor, celebrity voices and rescued animals to grab attention and remind people to adopt from shelters and spay and neuter. They have run on ABC 7 and NY1.
Series 1 (Set of three 30-second PSAs): Promote Adoption
- Business Trip: Your new loved one is waiting.
Fun fact: Stars a rescued cat from the Humane Society of New York!
- Language Class: It’s time to learn a new language.
Fun fact: Shot in Our Lady of Pompeii Church! - Nap: Your new napping buddy is waiting.
Fun fact: Stars a rescued pit bull Blue!
(Also available in Spanish.)
Series 2: Promote Spay & Neuter
- Fortune Teller: Spay and neuter create a world where all pets have homes.
The voice of Belle is singer/songwriter Nellie McKay. The fish and dog were played by Paul Liberti, who also did the voice for Blues Clues.
- Scottie Dog 007: Spaying and neutering helps prevents cancer.
Fun fact: The voice of the Scottie is Graeme Malcolm, who also starred on Broadway in the play Equus. - Tough Dog: Spaying and neutering won’t change your pet’s personality.
Fun facts: The dog starring is Stella, Bernadette Peter’s rescued dog and she plays a male dog and her voice is that of famous radio talk show host Joe Franklin.
